Project11 Sponsor West Bromwich Albion in the EPL
24Jan

Project11 Sponsor WBA in the EPL

Project11 are delighted to have sponsored Premier League side West Bromwich Albion in the 2016/17 season.

To demonstrate the power and visibility of club sponsorship, Project11 were pleased to sponsor West Bromwich Albion including in their Premier League match against fellow West Midlands side, Aston Villa. Project11, best known for offering brands around the world advertising solutions in elite football, utilised many of the valuable assets, positioning the Project11 brand in the moments which excite millions of dedicated fans every single game.

Assets included the media backdrop, LED perimeter advertising, fixed boards behind the goals, jumbo-screens and pages in the match programme, each promoting the Project11 brand to the in-stadia and TV audience.

The match itself saw Aston Villa avoid a third consecutive defeat with a scoreless draw at the Hawthorns. However, the score could have been different had the referee awarded a penalty for a foul on Villa’s Jordan Ayew by Albion defender Jonas Olsson in the box. The three points would have been a vital boost for Villa, who are currently rock bottom of the table and have a true fight for survival if they are to stay in the Premier League.

On sponsoring the game, Scott Taylor, Partner at Project11, said: “It was great to see the Project11 brand feature so prominently at the match. We know the power of this type of exposure and wanted a real-life demonstration we could show to current and future clients.”