Sports marketing is changing fast...

Smarter sports consumers need smarter advertising.

At Project11, we offer unrivalled access to advertising opportunities at the world’s top sporting events. We are an industry-leading sports marketing agency best known for our rights in top European football leagues and sports worldwide. Our extensive and expanding rights deliver a platform of innovative perimeter LED advertising and exciting sponsorship and partner opportunities, enabling brands around the world to connect with their audience.

 

Our Mission: By using imagination, creativity and an abundance of energy, our mission is to leverage our unparalleled global resources to deliver exciting opportunities to our clients and partners across an ever-expanding sports portfolio.

Across all sports that we represent; Snooker, Boxing and Darts, to name a few, Project11 sell directly to our clients and produce the creatives ourselves. Managing the post-event reporting process, one Project11 manager is dedicated to every task. With one person to deal with, there are no inflated costs for clients. We work worldwide and are open 24 hours a day, 365 days a year.

 

Watch our short featured video to find out more about who we are and the services that we provide. 

About Project11

Game Changing Sports Marketing

At Project11, we are best known for our rights in top European football leagues and sports worldwide. We deliver a platform of innovative perimeter LED advertising and exciting sponsorship and partner opportunities, enabling brands around the world to connect with their audience.

 

By using imagination, creativity and an abundance of energy, our mission is to leverage our unparalleled global resources to deliver exciting opportunities to our clients and partners across an ever-expanding sports portfolio.

We maintain a strong understanding of the latest tech and advertising trends including digital billboard replacement, which has reinvigorated a traditional sports marketing platform.

Across our sports portfolio, we collate and analyse TV and cumulative audience figures, identifying demographic trends and market opportunities.

Our state-of-the-art studio team combine talent, experience and enthusiasm to deliver effective results on time, on budget and on brand.

P11 News

See below the latest news from Project11 HQ as we continue to shape the world of sports marketing. For weekly industry news, opinions and articles, please visit our blog.

Project11 Limited Announces Licensing Agreement with P11 EMEA Limited

Project11 Limited, a leading sports marketing agency, is thrilled to announce a strategic licensing agreement on an exclusive basis globally with P11 EMEA, also known as P11 Group. This agreement grants P11 Group the exclusive rights globally to utilise Project11 Limited’s intellectual property, brand name, access to rights, industry connections, and client access.

Award-winning online broker GO Markets and tennis champion Shuai Zhang announce new partnership.

It is with pleasure and pride that GO Markets, Australian-owned online provider of CFD trading services, announces its newest global brand ambassador Shuai Zhang. https://twitter.com/zhangshuai121/status/1611174605540196352 Shuai Zhang is China’s highest ranked tennis professional, Olympian (2016), Asian Games medallist (Gold 2010; Silver 2014, 2018) and two-time Grand Slam®️ Champion (AO 2019, USO 2021), with a singles [...]

Fairplay announce Eoin Morgan as its new global brand ambassador

Fairplay / Fairplaynews announced its partnership with legendary England World Cup winning Captain Eoin Morgan as its new global brand ambassador today. Morgan – one of England’s greatest ever white ball cricketers will work with Fairplay / Fairplaynews as it continues to expand its global marketing efforts. Across the multi-year partnership brokered by Project 11, [...]

MELBET Partners with Faf du Plessis Through Project11

MELBET has today announced a partnership with legendary South African cricketer Faf du Plessis as it's new global brand ambassador. Considered one of the great South African players of all time, du Plessis, the former South African captain, will support MELBET as it accelerates its marketing efforts internationally. Across the multi-year partnership brokered by Project [...]

Icons Series Announces Inaugural USA Event

Icons Series Announces Inaugural USA event featuring bigger names in sports at Liberty National Golf club, June 30 – July 1.

Fetch.ai partners with Alex Albon for 2022 Formula 1 Season

Artificial Intelligence and Machine Learning based blockchain platform, Fetch.ai, is delighted to announce a new partnership with Alex Albon for the 2022 Formula 1 season. Based in the UK, Fetch.ai partners the Thai Formula 1 driver on the eve of the 2022 World Championship which kicks off this weekend with the season-opening Bahrain Grand Prix. [...]

Vauld partners with Alfa Romeo F1 Team ORLEN Through Project11

Alfa Romeo F1 Team ORLEN will continue its expansion in the world of decentralised finance as it teams up with cryptocurrency lending platform & Project11 long term client, Vauld. Offering high yields, easy diversification, and automatic wealth creation, Singapore-based Vauld makes it easier than ever to bank on the blockchain through an array of advanced [...]

Armor All® Announces Jenson Button As First Global Brand Ambassador

Partnership with Formula 1 Racing Legend as Part of Broader International Marketing Effort to Expand Armor All® Brand Presence Around the World ST. LOUIS, March 31, 2021 /PRNewswire/ -- Armor All®, a leading brand in high quality auto care products for every car owner, today named Jenson Button as the brand's first-ever global brand ambassador.  Button, the 2009 Formula [...]

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