21Jun

Project11 Limited Announces Licensing Agreement with P11 EMEA Limited

Project11 Limited, a leading sports marketing agency, is thrilled to announce a strategic licensing agreement on an exclusive basis globally with P11 EMEA, also known as P11 Group. This agreement grants P11 Group the exclusive rights globally to utilise Project11 Limited’s intellectual property, brand name, access to rights, industry connections, and client access.

This partnership marks a significant milestone for both entities as they work together to expand their reach and influence within the sports marketing industry. By leveraging Project11 Limited’s established brand and extensive network, P11 Group is well-positioned to enhance its service offerings and deliver unparalleled value to its clients across the EMEA region.

Key Highlights of the Agreement:

  • Intellectual Property: P11 Group will have full, exclusive, access to Project11 Limited’s intellectual property, including proprietary marketing strategies, digital assets, and unique methodologies that have set industry standards.
  • Brand Name: The exclusive use of the Project11 brand name will enable P11 Group to build on the reputation and credibility established by Project11 Limited, ensuring a seamless brand experience for clients and partners.
  • Access to Rights: P11 Group will benefit from exclusive rights access at multiple master rights holders, further strengthening their portfolio and offering clients an enhanced suite of services.
  • Industry Connections: Leveraging Project11 Limited’s robust industry connections, P11 Group will have the opportunity to collaborate exclusively with top-tier sports organizations, media partners, and influencers, driving innovative campaigns and initiatives.
  • Client Access: This agreement provides P11 Group with exclusive direct access to Project11 Limited’s prestigious client base, allowing for the continuation of exceptional service and support.

“We are excited to enter this licensing agreement with P11 Group. This collaboration is a testament to the strength of our brand and the long-standing trust we have in the marketplace, and P11 Group’s ability to uphold and enhance our legacy. Together, with their talent placements ambassador collaborations and fresh strategy, we will continue to push the boundaries of sports marketing and deliver exceptional results for our clients.”

The board of Project11 Limited

“This partnership with Project11 Limited is a pivotal moment for us. By aligning with a brand of such high calibre, we are confident in our ability to grow our market presence and offer unmatched services to our clients. We look forward to a successful and dynamic collaboration.”

Nick Hunter, MD at P11 Group

This agreement is effective immediately, and both parties eager to explore the new opportunities this partnership will bring to the sports marketing landscape.

PROJECT11

Project11 are a highly established brand and historic rights holder in sports sponsorship, specialising in football, tennis, F1, golf, and cricket. Trusted and mandated by top global brands to deliver sports sponsorship agreements at an impressive rate.

www.p11.tv | +44 (0) 20 3841 5350 | p11@project11group.com

P11 GROUP

P11 Group (P11 EMEA Limited) is a dynamic marketing agency dedicated to delivering cutting-edge, impactful solutions across the EMEA region. With a focus on innovation and excellence, P11 Group is committed to helping clients achieve their marketing goals and drive business growth and recognition.

www.p11-group.com | contact@p11-group.com | LinkedIn, Instagram, X: @thep11group

Project11 Blog #Preview11
16Oct

Preview11: Moments to watch out for over the weekend

To get you set up ready for a fun filled weekend of sport, here are our 11 interesting stories to look out for over the next three days.

BALE RETURNS TO SPURS

2,710 days, that’s how long it has been since Gareth Bale played in the Premier League. Sunday’s match at 4pm: Tottenham Vs West Ham, calls for a warmly received return by Tottenham, of Gareth Bale. Will he be making his debut back onto the field on Sunday? Will he be able to bring the same power from his last Premier League in 2012, where he scored 21 goals?

MEREYSIDE DERBY

This weekend will see Everton play Liverpool for the first time this season. As the title holders of the Premier League, Liverpool’s manager Jurgen Klopp has said that this match will be one to look out for, as Everton are managed under Carlo Ancelloti, who has managed teams previously and won the UEFA Champions League. Who do you think will win this nerve-wracking match?

GETAGE NAME CHANGE

Getafe will be changing the name of their club and badge to “Fe CF” which translates to Faith FC, in commemoration to their fans during the coronavirus pandemic, to show what their club stands for. This will happen before the La Liga match on Saturday at 8pm: Fe CF Vs Barcelona.

EFL TRANSFER WINDOW CLOSING SOON

The EFL-Premier League transfer window closes at 5pm TODAY. We wait and see if the final few lingering transfer rumours, like Brentford’s Benrahma supposed £30 million transfer to West Ham will be completed in time.

SCOTTISH WOMEN’S FOOTBALL TAKES CENTRE STAGE

The Scottish Women’s Premier League will be shown on the BBC Sport Scotland website on Sunday, with 21 matches following each Sunday, due to a new broadcasting deal struck with MG ALBA. The first match broadcasted will be Hibernian Vs Spartans on Sunday.

RUGBY EURO CUP FINALS

The 2019-20 Rugby season edges closer to completion this weekend with the conclusion of the Challenge Cup and Champions Cup. This weekend will see Bristol Bears Vs Toulon in the Challenge cup on Saturday and Exeter Chiefs Vs Racing 92 in the Champions Cup final on Sunday.

PSG LACKING PLAYERS

According to Thomas Tuchel, Paris Saint-Germain may only have 11 players available for the Ligue 1 match: PSG Vs Nimes, today at 8pm. Coronavirus protocols, injuries and suspensions could affect the number of players. Let’s see how this plays out.

WHO TAKES THE ENGLISH OPEN TITLE?

We have the final rounds of the 2020 Matchroom Live English Open to look forward to. World number one Mark Selby has already secured his place in tomorrow’s semi-finals, but we will have to wait until Sunday to see who takes home the trophy.

THE BIG FIGHT

Lomachenko Vs Lopez on Saturday in Las Vegas is set to be a nail gripping fight. With Lomachenko having won world titles in 3 weight categories, this looks like a tough task for Lopez. Who will win this fight?

CADIZ LOOKING TO CAUSE AN UPSET

Cadiz’s return to the Spanish top division for the first time in 14 years has gone well so far. Now it’s time for their biggest test of the season when they take on the mighty Real Madrid on Saturday at 5:30pm. Can the underdogs beat the European giants?

DERBY DELLA MADONNINA

Another derby for the weekend. This time in Italy where Inter Milan host their arch-rivals AC Milan. This could be the most enticing and unpredictable Milan Derby of the past decade.

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